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# Comprehensive Report: Maroun Najm

**(Cinemoz, Keyscreen, Seequence)**

## 1\. Executive Summary

Maroun Najm is a key figure in the MENA media and technology landscape, best known as the **Co-Founder and Distribution Director (formerly CTO)** of **Cinemoz**, the region's leading premium Video on Demand (VOD) platform. His career bridges the gap between technology and entertainment, originating within the **Seequence (Seeqnc)** accelerator ecosystem and expanding into B2B media infrastructure with **Keyscreen** under the Moz Media umbrella.

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## 2\. Detailed Breakdown by Venture

### **A. Cinemoz**

  * **Role:** Co-Founder, Owner, Distribution Director (formerly CTO).
  * **Synopsis:** Launched in 2011, Cinemoz is often described as the "Hulu of the Arab World." It pioneered the "Advertised Video on Demand" (AVOD) model in the region, offering high-quality Arab films, documentaries, and TV series for free while monetizing through ads.
  * **Key Contributions:** Maroun Najm architected the platform's initial technology and has since transitioned into leading content strategy, "Moz Originals" production, and international distribution partnerships.

### **B. Keyscreen**

  * **Role:** Executive Leadership (under Moz Media).
  * **Synopsis:** **Keyscreen** operates as the B2B arm of the group. While Cinemoz is the consumer-facing brand, Keyscreen provides the VOD network infrastructure and ad-tech stack for other video publishers to monetize their content.
  * **Clarification:** *Note that there is an unrelated veterinary product named "KeyScreen" by Antech. Mentions of Maroun Najm regarding Keyscreen refer exclusively to the Moz Media VOD network.*

### **C. Seequence (Seeqnc)**

  * **Role:** Mentor / Founding Team Member.
  * **Synopsis:** Seequence was Lebanon's first startup accelerator and the birthplace of Cinemoz. In 2010–2011, Maroun Najm was a core team member (often cited as "Maroun Najm of Seeqnc"), building the technical foundations for various startups in the program before spinning out to lead Cinemoz full-time.

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## 3\. Press Archive & Media Mentions

### **Category: Industry Leadership & Film Festivals**

#### **1. Screen Daily: "Spike Lee, Jackie Chan... heading to Red Sea"**

  * **Date:** Dec 1, 2022
  * **Link:** [Read Article](https://www.screendaily.com/news/spike-lee-jackie-chan-gurinder-chadha-and-guy-ritchie-among-international-talent-heading-to-red-sea/5177076.article)
  * **Synopsis:** Maroun Najm is featured as a panelist at the "Red Sea 360" program, appearing alongside global executives to discuss the future of digital distribution in the Arab world.
  * **Visual Context:**
      * *Thumbnail:* Official festival photography from the Red Sea Film Festival.
      * *Subject:* Maroun Najm seated on a panel stage, typically in business attire, speaking with a microphone.

#### **2. Arab News: "Cinemoz | Corporate Profile"**

  * **Date:** Nov 3, 2021
  * **Link:** [Read Article](https://www.google.com/search?q=https://www.arabnews.com/node/1960821)
  * **Synopsis:** A comprehensive profile listing **Karim Safieddine and Maroun Najm** as the owners. It highlights the platform's growth and the strategic shift toward original content production.
  * **Visual Context:**
      * *Thumbnail:* A professional headshot of the founders (Karim and Maroun) standing side-by-side, or the Cinemoz corporate logo on a white background.

#### **3. BroadcastPro ME: "Cinemoz launches Moz Originals"**

  * **Date:** Nov 16, 2018
  * **Link:** [Read Article](https://www.broadcastprome.com/news/beirut-based-vod-platform-cinemoz-launches-moz-originals/)
  * **Synopsis:** Announces the launch of "Moz Originals," a dedicated channel for Arab genre entertainment. Identifies Maroun Najm as a driving force behind the original content strategy.
  * **Visual Context:**
      * *Thumbnail:* Promotional artwork for *Moz Originals* (often sci-fi or edgy graphics) or a photo of the team at the launch event.

### **Category: Startup Origins (Seequence)**

#### **4. Wamda: "Meet the New Arabic Video-on-Demand Channel"**

  * **Date:** Sep 22, 2011
  * **Link:** [Read Article](https://www.wamda.com/2011/09/meet-the-new-arabic-online-video-channel)
  * **Synopsis:** An early foundational interview detailing the launch of Cinemoz. It explicitly states: *"Maroun Najm of Seeqnc manages the technology as our CTO."*
  * **Visual Context:**
      * *Thumbnail:* A candid shot of the early team working in the open-plan Seequence office in Hamra, Beirut.

#### **5. Wamda: "It’s Not Just About the Idea... The Execution"**

  * **Date:** Nov 26, 2011
  * **Link:** [Read Article](https://www.wamda.com/2011/11/its-not-just-about-the-idea-at-startup-competition-the-execution)
  * **Synopsis:** Coverage of a Seequence startup competition. Lists Maroun Najm alongside Samer Karam and Fadi Bizri as the "founding Seeqnc team" supporting the ecosystem.
  * **Visual Context:**
      * *Thumbnail:* Event photography showing mentors and judges interacting with startup teams.

### **Category: Corporate Data (Keyscreen)**

#### **6. Bayt: "Moz Media SAL - Company Profile"**

  * **Link:** [View Listing](https://www.bayt.com/en/company/moz-media-sal-2033745/)
  * **Synopsis:** Provides the corporate structure linking Cinemoz and Keyscreen. Describes Keyscreen as the *"VOD Network for video publishers, partnering with Moz Media."*
  * **Visual Context:**
      * *Thumbnail:* The Moz Media corporate logo (Letter 'M' stylized) or the Keyscreen icon.

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## 4\. Professional Timeline

| Period | Role | Entity | Focus |
| :--- | :--- | :--- | :--- |
| **2010–2011** | **Mentor / Tech Lead** | **Seequence** | Accelerator infrastructure & startup mentorship. |
| **2011–Present** | **Co-Founder / CTO** | **Cinemoz** | Platform architecture & AVOD technology. |
| **2016–Present** | **Director** | **Moz Media / Keyscreen** | B2B VOD infrastructure & publisher networks. |
| **2018–Present** | **Distribution Director** | **Cinemoz** | Content acquisition, originals, and global partnerships. |

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