related,The Meta Branded Content Project,https://www.linkedin.com/company/the-branded-content-project,,,,,🎤 There’s lots of info at the link below (thank you for the nice write up!) on how to do this but for those looking for a quick rundown  here are the highlights that I shared: 🌟 1. Use your journalistic skills 📰 For branded content  you should use the same tactics  storytelling and distribution approaches that you use for growing your organic content. Yes  it’s <strong>paid content</strong>  but great headlines  well sourced stories and all of the best practices on social media and newsletters should be no different just because it’s paid.